Personalized Digital Strategy & Performance Marketing
Growth built on strategy, not guesswork
I help businesses grow their online presence through strategic web solutions, data-driven marketing, and performance-focused execution that delivers measurable, real-world results.
Why Work With Me?
I bridge the gap between stunning web design and high-performance digital marketing, ensuring your site doesn't just look good — it ranks and converts.
One person, start to finish
The person you brief is the person who writes the strategy and ships the code. Nothing is passed down to a junior team.
Strategy and build in the same hands
Most consultants hand a deck to someone else to implement. I do both, so the plan is never written by someone who does not have to build it.
Code you own outright
Hand-written themes, no Elementor, no Divi, no licence you have to keep paying to keep your own site working.
Measured against agreed KPIs
Targets are set before the work starts and reported against transparently. If a channel is not earning its budget, you hear it from me first.
Services designed for real business impact
Strategy, creative and performance aligned to drive growth at every stage of your funnel.
Digital Strategy
A clear, prioritised digital roadmap that connects your business objectives to the right channels, audiences, and investment levels — built for measurable, sustainable growth.
- Market & Competitor Analysis
- Channel Strategy
- Audience Mapping
Digital Marketing
Full-funnel paid media campaigns across Google, Meta, and beyond — engineered for maximum ROI and consistent, scalable growth.
- Google Search & Shopping
- Performance Max
- Meta & Instagram Ads
Content Creation
Strategic, SEO-optimised content that builds brand authority, drives organic traffic, and converts readers into loyal customers.
- Content Strategy & Planning
- Blog & Article Writing
- Landing Page Copywriting
UX/UI Design
Intuitive, conversion-focused interface design that puts users first — delivering digital experiences that are visually sharp and strategically effective.
- User Research & Personas
- Wireframing & Prototyping
- UI Design Systems
Data Analysis
Transforming raw data into clear, actionable intelligence with GA4, GTM, and custom dashboards — so every decision is backed by evidence, not assumption.
- GA4 Setup & Migration
- Google Tag Manager
- Looker Studio Dashboards
Web Design
Fast, accessible, and visually compelling WordPress websites — built to convert visitors into customers and grow with your business over time.
- Custom Web Design
- WordPress & Other CMS
- Landing Page Design
SEO
Sustainable organic visibility through technical SEO, strategic content, and authority link building — traffic that compounds and converts over time.
- Technical SEO Audit
- Keyword Research
- On-Page Optimisation
Social Media Management
Strategic social media presence across Instagram, Facebook, and LinkedIn — building community, driving engagement, and turning followers into paying customers.
- Social Media Strategy
- Content Planning & Scheduling
- Community Management
E-commerce
End-to-end e-commerce growth — from Google Shopping and product feed optimisation to conversion rate improvement and customer retention strategy.
- Google Merchant Center
- Shopping & Performance Max
- Product Feed Optimisation
Custom Software Development
Custom web applications, automated workflows, WordPress development, and API integrations — built with clean, performant code that solves real business problems and scales with your growth.
- Custom Web Applications
- WordPress Theme & Plugin Development
- REST API Development & Integration
AI Strategy & Implementation
Practical AI integration for businesses ready to gain a real competitive advantage — from workflow automation and AI-powered tools to custom LLM implementations and strategic AI roadmaps.
- AI Workflow Automation
- LLM Integration (GPT-4, Claude, Gemini)
- Custom AI-Powered Applications
Linux Server Administration
Professional Linux server setup, configuration, security hardening, and ongoing administration — reliable, optimised infrastructure that keeps your business running at peak performance around the clock.
- Linux VPS Setup & Configuration
- LAMP / LEMP Stack Administration
- Security Hardening & Firewall Configuration
Recent work, with the numbers
Every engagement is measured against KPIs agreed up front. Here is what that produced.
- 4
- Weeks to Launch
- 12
- Services Delivered
- 100%
- Custom Built
Digital Strategy, Web Design, AI Strategy & Implementation, Custom Software Development
Read the case study- 100%
- Custom Built
- instant
- Recommendations
- B2B
- Focused
Custom Software Development, AI Strategy & Implementation, Web Design
Read the case study- 14 / Courses Built
- 100% / Custom-Coded Theme
- 0 / Page Builders Used
Athens, Greece
Read the case studyA proven framework for digital growth
Every engagement follows the same four stages, so you always know what happens next and what it is measured against.
Discovery & Audit
Deep-dive into your digital landscape, competitors, audience, and performance baselines.
Strategy & Roadmap
Define priorities, channel mix, KPIs and a phased execution plan tailored to your goals.
Execute & Optimise
Hands-on implementation with continuous testing, iteration, and performance improvements.
Report & Scale
Transparent reporting against agreed KPIs with data-led insights to scale what works.
What clients say
From strategy to execution, Nikolaos is a complete professional. Our Google Ads ROAS improved by 3x and revenue grew 40% year-on-year. I recommend him without hesitation.
The analytics infrastructure he built gave us visibility we never had before. We finally understand where our customers come from and what drives conversions. Transparent, professional, and results-focused.
Nikos brought a level of strategic thinking we hadn't seen before. Within six months our organic traffic doubled and our cost-per-acquisition dropped significantly. Genuinely one of the best digital investments we've made.