Digital Strategist & Consultant
I am a digital strategist and performance marketing expert with over 15 years of hands-on experience helping businesses across industries build, scale, and optimise their online presence. My work sits at the intersection of strategy, data, and execution.
Throughout my career, I have partnered with startups, SMEs, and established enterprises to design and deliver digital strategies that generate measurable ROI — from driving organic growth through SEO to maximising paid media efficiency and building analytics infrastructures from the ground up.
Based in Athens, Greece, I work with clients across Europe and beyond — always with a focus on clarity, transparency, and long-term impact.
A Full-Spectrum Digital Skill Set
From strategy to analytics, here are the core disciplines I bring to every engagement.
Digital Strategy
Comprehensive digital roadmaps that align marketing investment with business objectives and measurable outcomes.
Digital Marketing
Google Ads, Meta, Programmatic — full-funnel paid media management with a relentless focus on ROI.
Content Creation
Strategic, audience-first content that builds brand authority, earns organic reach, and converts readers into clients.
UX/UI Design
Intuitive, conversion-focused interface design that puts users first while keeping your brand sharp and distinctive.
Data Analysis
GA4, GTM, Looker Studio — building the measurement infrastructure that makes every strategic decision possible.
Web Design
Fast, accessible, visually compelling websites built to convert — designed to grow alongside your business.
SEO
Technical, on-page, and off-page optimisation for sustainable, compounding organic traffic growth over time.
Social Media Management
Strategic social presence that builds community, drives engagement, and turns followers into loyal customers.
E-commerce
End-to-end e-commerce growth: Shopping campaigns, feed optimisation, CRO, and customer retention strategy.
Custom Software Development
Custom web applications, API integrations, WordPress development, and automation scripts built to scale.
AI Strategy & Implementation
Practical AI integration — LLM tools, workflow automation, and custom AI applications for real competitive advantage.
Linux Server Administration
Secure, optimised Linux server environments — VPS setup, security hardening, monitoring, and ongoing administration.
What Sets This Practice Apart
Not an agency, not a freelancer — a dedicated expert partner with the depth and focus your brand deserves.
Senior Expertise Only
You work directly with me — no hand-offs to juniors, no account managers. Senior expertise on every deliverable.
Independent & Objective
My recommendations are driven by what's best for your business, not by platform incentives or sales targets.
Full-Funnel Perspective
I connect the dots across channels and touchpoints to give you a unified view of your performance.
Transparent Reporting
Clear, honest reporting against agreed KPIs — you always know what's working, why, and what comes next.